Tier 1 – Foundation
Foundation Marketing Package for Service Businesses
The Foundation marketing package is designed for service-based businesses that need a reliable way to capture leads, respond quickly, and stop opportunities from slipping through the cracks.
This tier focuses on operational stability — ensuring every call, form, and inquiry is handled consistently without the owner needing to manage marketing day to day.
At-a-Glance Summary
The Foundation package provides a dependable lead-capture and follow-up system. It ensures inquiries are handled quickly and professionally while creating a stable base for future visibility and growth.
Who This Package Is For
This package works best for:
- Owner-led service businesses
- Local businesses reliant on calls, forms, and direct inquiries
- Businesses missing calls or struggling with follow-up
- Teams without a dedicated marketing coordinator
Problems We Solve
- Missed phone calls and unanswered form submissions
- Slow or inconsistent lead response / Leads slipping through the cracks
- No centralized system for inquiries
- Business owners tied to their phone
Outcomes & Benefits
- Every lead is captured and routed properly
- Prospects receive fast, professional responses
- Fewer missed opportunities
- Improved customer experience
- Peace of mind for business owners
What’s Included (Foundation Level)
The Foundation package focuses on doing the fundamentals extremely well.
Included components:
- Lead capture setup (forms, click-to-call, basic intake)
- Automated text and email responses to new inquiries
- Missed-call text-back automation
- Review and reputation management system
- Basic CRM, pipelines, and lead tracking
- Core system configuration and monitoring
Foundation Package Investment
$297 one-time setup
$297 / month
The one-time setup covers initial configuration, integrations, and launch of your Foundation-level system.
The monthly investment covers ongoing operation, monitoring, and maintenance to ensure leads are handled consistently.
No long-term contracts. Scale or upgrade when it makes sense.
Optional Foundation Upgrades (Tier 1 Only)
These optional add-ons are available only with the Foundation package. They are intentionally simple and operational.
Tier 1 already includes: review management, missed-call text-back, basic CRM, forms, and pipelines.
SMS + Email Nurture Lite
- Basic follow-up sequences
- Appointment reminders
- Review request automation
Google Business Profile Posting (Lite)
- 4 posts per month
- Educational and promotional mix
- Managed from a simple monthly document
Simple Social Posting (Lite)
- Facebook and Instagram only
- 6–8 static posts per month
- One monthly approval via shared document
*This is not full social media management. It is designed to maintain visibility without complexity.
Extra Pages Pack
- Up to 3 additional pages
- Template-based
- No CRO or SEO work
SMS Campaign Blasts
- Seasonal promotions
- Event reminders
- Review pushes
Upgrade Awareness (When You’re Ready)
Many clients begin with the Foundation package to stabilize lead handling and response.
When you’re ready to improve visibility, conversions, and AI-search performance, you can upgrade to the Growth tier.
If you upgrade, a portion of your Foundation setup investment may be credited toward your next tier. This protects your initial investment and makes Foundation a stepping stone — not a dead end.
Find the Right Growth System
Get clarity on what’s limiting your visibility—and what actually matters to fix first.