Facebook & Instagram Ads
Use Facebook and/or Instagram Ads to build a funnel that generates new leads focusing on your niche.
Method
We would work with you to identify and reach new online audiences using the Facebook Ads platform. Develop a strategy to build warm audiences from cold audiences and to identify “hot” prospects who can be passed directly on to you for action.
Weeks 1-2
Using the test budget create and test a strategy for buyer personas, copy and creatives.
Weeks 3-4
Build out and test funnel stages
Month 2-3
Adapt strategy based on all data from month 1 and ongoing results – integrate additional lead magnets and built out further long tail funnel if required.
Standard timeline framework for building high yield audiences
Setup
Create personas from demographic, customer data Content created.
Testing
Run initial campaigns and analyze data. Run A/B Split tests.
Optimize
Remove low performing ads and adjust high performing ads from the results of testing.
Build Funnel
Build landing pages. Implement any additional attribution such as messenger lists and call to action campaigns through retargeting.
Scale
Once performing at and optimal level, increase ad spend to scale the campaign.