404-333-8335 [email protected]

Facebook & Instagram Ads

Use Facebook and/or Instagram Ads to build a funnel that generates new leads focusing on your niche.

Method

We would work with you to identify and reach new online audiences using the Facebook Ads platform.  Develop a strategy to build warm audiences from cold audiences and to identify “hot” prospects who can be passed directly on to you for action.

Weeks 1-2

Using the test budget create and test a strategy for buyer personas, copy and creatives.

Weeks 3-4

Build out and test funnel stages

Month 2-3

Adapt strategy based on all data from month 1 and ongoing results – integrate additional lead magnets and built out further long tail funnel if required.

Standard timeline framework for building high yield audiences

R

Setup

Create personas from demographic, customer data Content created.

R

Testing

Run initial campaigns and analyze data. Run A/B Split tests.

R

Optimize

Remove low performing ads  and adjust high performing ads from the results of testing.

R

Build Funnel

Build landing pages. Implement any additional attribution such as messenger lists and call to action campaigns through retargeting.

R

Scale

Once performing at and optimal level, increase ad spend to scale the campaign.

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10 days

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2 weeks

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2 weeks

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1 month

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2 months

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